One of the roles of a business owner is to be a visionary.
As entrepreneurs, we wear many hats and can get heavily involved with the tasks. We work hard to get the day to day done, serving our clients, invoicing, sending quotes or proposals, fighting fires, etc.
If we continue to put our head down and work really hard, it’s likely we will stay in the same place in our business. A decade down the road, would you rather feel like you’ve spent all that time on a treadmill or traveling in a rocket ship!
What’s the best way to make sure that instead of standing still you’re moving your business forward? It’s to intentionally spend time “on” your business, not just “in” your business.
Working “on” our business is when we get to be that visionary! Here are some of the activities to do when working “on” your business:
- Creating/setting strategy
- Working on marketing copy, blogs, articles, etc.
- Planning for the future
- Working with mentor/coach
- Building systems
- Refining and automating processes
- Setting goals/benchmarks
- Evaluating your numbers/measuring success
Business growth happens in many different ways, and the trick is to fathom what the best route is for your business. For instance, growth isn’t necessarily about increasing the size of your team or even revenue instead you can grow different skills levels of your existing team members. Focus on getting better clients, or perhaps just look at how you can provide better results for your customers. – Stephan Klumpp
Part of what makes you successful as an entrepreneur is your ability to be a visionary. Don’t lose that sight as you fulfill your business demands. Set aside time daily, or at least weekly, to work “on” your business. Start with 20%. Imagine the progress you would make by spending just 90 minutes “on” your business (getting a different perspective from being “in” your business) every week! Oh the growth your business will see!
The goal as a business owner is to run your business and not have your business run you!